Startup finance pitfalls and how to avoid them

Excellent presentation from YC Partner and CFO Kirsty Nathoo on the most common mistakes startups make with their finances and how they can prevent them.

Form design: from zero to hero all in one blog post by Adam Silver, designer based in London, UK.

This is good stuff. Read it.

90% of the problems found in forms solved in a few hundred precious words.

"IKEA works in a very different way to everyone else"

Eye opening article from IKEA's Marcus Engman on how the design process works at the world's largest furniture company.

Are bad designers hiding behind the term “UX”? - UX Collective

A bit link-baity, but the meat in this article is interesting. Short answer is 'yes' because of the following opening paragraph.

UX Designers have gotten so used to not being responsible for the final look of the product, that they have dangerously distanced themselves from the design craft.

We you define 'design' so narrowly – such as 'visual' design – then of course they are further away from an academic definition of what design is. That said, I'd challenge any nay-s...

Dark Patterns at Scale: Findings from a Crawl of 11K Shopping Websites

Useful collection of categorised dark patterns.

WeWork isn’t a tech company; it’s a soap opera - The Verge

WeWork is IPOing (is that the phrase?). This is a brilliant article on the crazy deal structure it is proposing. To quote the author:

This is the planned structure for The We Company after its IPO, as it appears in its S-1 form. I’d try to explain it, but I don’t understand what the fuck is happening.

Fast Software, the Best Software — by Craig Mod

Essay on the benefits of performant software, and how it affects user perception of engineering quality and overall usability

SHAPE UP

Stop Running in Circles and Ship Work that Matters

New book by Ryan at Basecamp. Well worth a read.